Need a Logo? Canva vs. Graphic Designer

Logos are critical elements of any business’s brand identity, but you have to be careful about the tools and resources you use to design your logo. Many businesses rely on Canva because it offers easy and affordable options. However, before creating your logo in Canva, continue reading to understand why hiring a Graphic Designer instead will ensure you have a professionally designed logo, which is a wiser long-term investment.

We love Canva! Who doesn’t? It’s user-friendly and offers tons of templates to design just about anything!

It’s important to remember that Canva templates are accessible to everyone, which means your logo may lack originality and not stand out amongst competitors. A generic logo can also dilute your brand’s identity and make it harder for potential customers to connect with your business.

When you use Canva’s stock content, like photos, graphics, etc., you’re given a non-exclusive license, and other users can use the same images, which means you won’t be able to trademark your logo. According to Canva’s guidelines, elements in a logo need to be exclusive to you, and since Canva’s templates are customizable by anyone, trademarking is off-limits.

This is where 628 Digital Design comes in! A professional Graphic Designer ensures your logo is unique, versatile, optimized for all platforms, and can be used across various formats, including business cards, promotional products, billboards, and more.

A Graphic Designer will also consider your brand’s color scheme, typography, and values while creating a logo that resonates with your audience.

Unlike templates or stock content, a Graphic Designer provides an exclusive, legally protected logo that represents your business and can be trademarked. If you’re ready to elevate your brand with a custom-designed logo, contact 628 Digital Design today. As your Graphic Designer thought partner, we’ll work together to create a logo that truly represents your business!